Based on the book [Good strategy, bad strategy](https://www.amazon.com/Good-Strategy-Bad-Difference-Matters/dp/0307886239), the below is a template for "The kernel of good strategy" that Richard Rumelt lays out in there. Copy-paste it into your docs tool of choice and fill it out:
- **[The Kernel](https://s.drod.io/7Ku6BXqm):**
- **Diagnosis** _(define the challenge)_**:**
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- **Guiding Policy** _(overall approach to overcome the challenge)_**:**
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- **Coherent Set of Actions** _(to carry guiding policy out)_**:**
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- **What is our unfair advantage?**
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- **Where will we play:**
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